The former Key Colony Beach Chamber of Commerce transformed into the Key Colony Beach Community Association at the Chamber’s annual meeting on April 18, 1991. The idea had been kicked around for years as the Chamber’s mission had become community betterment rather than commercial development; the reason the Chamber started back in the mid-1950’s. Along with the name change, members also revised the purposes of the organization from: “…to aid in the development and reasoned growth…” to: “activities for beautification, security, safety and recreational enjoyment of the community.”
 

Along with becoming the Key Colony Beach Community Association, the Board felt a new slogan and a new logo would inspire new energy and interest. They chose a busy bee and the slogan "The Kaycee Bees-busy making our city better for everyone". To this day our seasonal newsletter name has morphed into the Key Colony Beach Bee Line. The "then" Kaycee Bee Line was started to share information about what went on in our City as the "now" Bee Line still does. You will still see the founders original “bee” logo in the current Bee Line.